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    <loc>https://www.smartsystems2excel.com/blog</loc>
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    <lastmod>2021-05-07</lastmod>
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  <url>
    <loc>https://www.smartsystems2excel.com/home</loc>
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    <lastmod>2021-05-05</lastmod>
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      <image:title>Home - SMART Systems</image:title>
      <image:caption>SYSTEMS - Finding the right people, purpose and process (systems) helps to connect the collective whole of all parts in a business.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Home - SMART Results</image:title>
      <image:caption>RESULTS - Those systems (parts) when identified, aligned and implemented are utilized to increase performance for you and your business viability!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/1619989799339-OGNXHREEJ8CY0VHLOKEU/smart+impacct.jpg</image:loc>
      <image:title>Home - SMART Impact</image:title>
      <image:caption>IMPACT - consistent and focused outcomes provide you favorable results in the stages of business transition</image:caption>
    </image:image>
    <image:image>
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      <image:title>Home - SMART Growth</image:title>
      <image:caption>Growth - Increasing, enhancing, or improving your systems for results to create impact is the formula for sustained success!</image:caption>
    </image:image>
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  <url>
    <loc>https://www.smartsystems2excel.com/about/meetthefounder</loc>
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    <lastmod>2021-05-06</lastmod>
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      <image:title>Meet the Founder</image:title>
      <image:caption>Certified Coach</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/27461392-3ac5-4670-9f4b-e44b5496a324/WCI_Master_Certified_Coach.png</image:loc>
      <image:title>Meet the Founder</image:title>
      <image:caption>Master Certified Coach</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/d0b6adce-a99b-42eb-9e84-87858e40de50/WCI_Certified_Group_Coach.png</image:loc>
      <image:title>Meet the Founder</image:title>
      <image:caption>Certified Group Coach</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/32a4a582-d02c-4553-9293-b6cb7f56878a/WCI_Certified_Laser_Coach.png</image:loc>
      <image:title>Meet the Founder</image:title>
      <image:caption>Certified Laser Coach</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/1620169503230-LPILMC9DWQYLT08RHIA0/Troy+pic+favorite+photo+3+%282%29.jpg</image:loc>
      <image:title>Meet the Founder</image:title>
      <image:caption>Troy Farmer, MSW, CCM, CPC, CLC, CGC, is the CEO of EVA Enterprises, LLC. Troy Farmer is a business and organizational development consultant, learning and development trainer, speaker, and Certified Master Coach specializing in developing enterprise leaders to identify and implement SMART SOLUTIONS in their business. She has helped thousands of emerging and current business owners/founders launch a new business or grow a current one through SMART SYSTEMS. She recognizes that economic growth is supported by economic development when businesses are sustainable and viable. Troy has over 30 years of combined experience and expertise in business and organizational development, mental health, learning and development, and coaching that she has applied to help others move, maximize and monetize. She created the SMART SYSTEMS concept to support business owners/founders who are serious about growing in each stage of their business by focusing on their product, process, and people. She continues to work with business owners utilizing a Strengths-Based perspective by incorporating a Systems Approach that can assist with transition in the market. Troy is the Director of a state-wide non-profit entrepreneur and workforce program, Director of a university maker space for product development and commercialization, and she has designed and delivered a tech launcher curriculum for software developers. Additionally, she has designed the SMART A-ction Methodology™ and M.O.V.E.-U Lab™ to support entrepreneurs in bridging the gap of education and information to action and implementation.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Meet the Founder</image:title>
      <image:caption>Along with being a Certified Master Coach, Troy also holds the designations of Certified Professional, Laser and Group Coach as governed by the International Coaching Federation. She has partnered with the Small Business Administration as a co-facilitator/coach of a Think Tank supporting various businesses by helping them develop their Value Proposition, Product Development, Customer Life Cycle process by incorporating digitization/automation applications and software. Troy has also assisted business owners/founders in creating their business concept pitch, including judging pitch competitions. Troy has developed key partnerships with other businesses to provide the best in business development practices and she is always seeking to grow that community of practitioners in all areas of business to foster and cultivate building an enterprise one SMART SOLUTION at a time with SMART SYSTEMS!</image:caption>
    </image:image>
    <image:image>
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      <image:title>Meet the Founder</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.smartsystems2excel.com/about/testimonies</loc>
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    <lastmod>2021-05-07</lastmod>
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      <image:title>Testimonies</image:title>
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      <image:title>Testimonies</image:title>
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      <image:title>Testimonies</image:title>
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      <image:title>Testimonies</image:title>
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      <image:title>Testimonies</image:title>
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      <image:title>Testimonies</image:title>
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    <image:image>
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      <image:title>Testimonies</image:title>
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      <image:title>Testimonies</image:title>
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      <image:title>Testimonies</image:title>
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      <image:title>Testimonies</image:title>
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      <image:title>Testimonies</image:title>
      <image:caption>“Troy Farmer has been a force for our professional women’s charity, Women in Leadership Development and Empowerment, Inc. (WILDE), for over three years. From strategic planning to execution, we know we can count on her expertise and critical thinking to transform any project or event to a successful, equitable and profitable venture. She is also extremely easy to work with and has a way of breaking things down, so they make sense to both our members and the communities we serve. Troy is full of expertise, experience and wisdom. She is that consultant you need on your team who will not leave any details out and maximize all opportunities to drive your mission and company forward. As the Executive Director of WILDE, I highly recommend Troy. If you are simply starting out, or feeling stuck, she is the consultant that will bring you results and exceed your desired objectives. I can also say, hire Mrs. Farmer today, and thank me later. She has been the transformation we needed for our organization.”  -  Linda Arrey Nkwenti Executive Director Women in Leadership Development and Empowerment, Inc. Non-Profit Startup Consultant, Speaker, Author, Life Coach</image:caption>
    </image:image>
    <image:image>
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      <image:title>Testimonies</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/1620411223273-CVKGICAV8HHZWCI5NI0Y/Screen+Shot+2021-05-07+at+2.13.15+PM.png</image:loc>
      <image:title>Testimonies</image:title>
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  </url>
  <url>
    <loc>https://www.smartsystems2excel.com/contact</loc>
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    <lastmod>2021-05-07</lastmod>
  </url>
  <url>
    <loc>https://www.smartsystems2excel.com/services</loc>
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    <priority>0.75</priority>
    <lastmod>2021-05-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/1619999503953-MG6OTTN0B2Q1NE76J6N4/christina-wocintechchat-com-LQ1t-8Ms5PY-unsplash.jpg</image:loc>
      <image:title>Our Services - Coaching.</image:title>
      <image:caption>Develop your path with our SMART Coaching to guide and support system development.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/1619206067597-HWOVPZY4D17PGM499Z0P/estee-janssens-zEqkUMiMxMI-unsplash.jpg</image:loc>
      <image:title>Our Services - Business Development.</image:title>
      <image:caption>Learn key strategies to Launch an ideal or to scale your business by utilizing SMART Methodology.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/1619999415696-2E9KKSOQ1SEM5KPQI0P9/pexels-christina-morillo-1181617.jpg</image:loc>
      <image:title>Our Services - M.O.V.E.-U LAB™.</image:title>
      <image:caption>Connect, Collaborate and GROW with other Women-Owned SMART Businesses.  Build your network and your knowledge in the MOVE-U Lab!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/1620147988310-LB6BXHHNGATAPL0GNN2S/960x0.jpg</image:loc>
      <image:title>Our Services - EVA Management Solutions.</image:title>
      <image:caption>Focus on creating a healthy business culture with SMART SOLUTIONS that includes Program Development, Specialized Trainings and Executive Coaching for individuals and teams!</image:caption>
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  </url>
  <url>
    <loc>https://www.smartsystems2excel.com/speaking</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/36336e88-bebc-4d00-9e16-2080ba5d3ee4/Troy+speaking+.jpg</image:loc>
      <image:title>Speaking - Learning and Development Trainer.</image:title>
      <image:caption>Troy is a sought after experienced learning and development practitioner, who has designed and delivered thousands of trainings, in-virtual, and in-person settings on various topics that support people and process development.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/1620175367666-DFMEFFYBHF7UBEVWZQ5H/Troy+pic+virtual+conference.JPG</image:loc>
      <image:title>Speaking</image:title>
      <image:caption>Work with Troy to make your event, training, workshop, webinar, or retreat a memorable, impactful experience!</image:caption>
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  </url>
  <url>
    <loc>https://www.smartsystems2excel.com/coaching</loc>
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    <lastmod>2021-05-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/1620415939652-OIJQYO5JVC2T6YO4420A/Troy+pic+1+on+stage+moderating.JPG</image:loc>
      <image:title>Coaching - What We Provide.</image:title>
      <image:caption>We provide SMART Coaching Services for those seeking to make their vision a reality from transforming to transition, from employment to entrepreneurship and from idea to implementation, we help build your enterprise while helping to monetize your professional skills and talents.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Coaching - How We Help.</image:title>
      <image:caption>We help you to identify and connect your SMART Skills, Talent, and Attributes to your business concept to determine your passion for SMART profit!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/1620002585238-8205Y94HSYACG6418V5O/coachingbody.jpeg</image:loc>
      <image:title>Coaching</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/1620000911882-401J3ZLU8I920JKFBOR7/coaching1.jpeg</image:loc>
      <image:title>Coaching</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/1620000991287-ZEHM5IFCR833M4AGG5OY/coaching2.jpeg</image:loc>
      <image:title>Coaching</image:title>
    </image:image>
    <image:image>
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      <image:title>Coaching</image:title>
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  </url>
  <url>
    <loc>https://www.smartsystems2excel.com/moveulab</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-05-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/1620223364736-ZLVLN3P7H8P2G81MUFPX/sps-universal-MnPF-0DTQ5c-unsplash.jpg</image:loc>
      <image:title>M.O.V.E.-U Lab™ - What is the M.O.V.E.-U Lab™?</image:title>
      <image:caption>The M.O.V.E.-U Lab™ is a forum designed for a community of WOMEN-OWNED ENTERPRISES, who are ready to MAXIMIZE their potential, leverage OPPORTUNITIES, identify, design or master VARIABLES of EXCELLENCE by utilizing a SYSTEMS APPROACH! A Systems Approach enables you to take a holistic path to building wealth now and for the future by incorporating the SMART A-ction Methodology™.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/1619999361683-ZS44YO2YGTQ8IPRMVH18/unsplash-image-yhq2ymcPlZE.jpg</image:loc>
      <image:title>M.O.V.E.-U Lab™ - How M.O.V.E.-U™ Helps:</image:title>
      <image:caption>M.O.V.E.-U LAB™ helps to identify and leverage collaborative SMART Skills, Talents and Attributes to collectively build SMART SOLUTIONS for your business concept through our M.O.V.E.-U™ Meet-Up program designed to foster SMART CONNECTIONS. We help you create the box, not just think outside of it!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6064a5c793aaa5277d986252/1620003746016-JK53N50Y28T5TGCZH3IJ/businesswoman-talking-in-lobby.jpeg</image:loc>
      <image:title>M.O.V.E.-U Lab™ - Why Join?</image:title>
      <image:caption>Here's the thing! You won't take the journey alone, in the M.O.V.E.-U Lab™. SMART MINDS taking SMART A-ction™ to develop SMART SOLUTIONS for enterprise building that promotes economic development!</image:caption>
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  </url>
  <url>
    <loc>https://www.smartsystems2excel.com/bus-dev</loc>
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    <lastmod>2021-05-07</lastmod>
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      <image:title>Business Development - PROGRAM DEVELOPMENT</image:title>
      <image:caption>We can deliver your organization’s program or design a custom program that entails various areas related to, but not limited to: Small business development, Workforce Development, Emotional Intelligence, Soft Skills, Diversity, Equity and Inclusion and more that includes serving diverse populations.</image:caption>
    </image:image>
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      <image:title>Business Development - TRAININGS</image:title>
      <image:caption>Need a one time or a series of trainings, we can design and deliver custom trainings associated with business ownership and workforce development for your group, team or program. Delivered in a hybrid way.</image:caption>
    </image:image>
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      <image:title>Business Development</image:title>
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  </url>
  <url>
    <loc>https://www.smartsystems2excel.com/store</loc>
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    <lastmod>2026-02-26</lastmod>
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